Case Study: MarketScale achieves a single, searchable source of content with Highspot

MarketScale - Customer Case Study

MarketScale, a 60-person marketing technology firm, faced fragmented content management that led to inconsistent asset quality, wasted seller time, and mismatched messaging. As a trusted advisor to marketing organizations, the company also needed a credible, content-focused platform to recommend to clients.

MarketScale chose Highspot for its searchability, collaboration, content optimization, and usage reporting, centralizing all materials in a single, searchable repository. The platform enabled reps to find and share targeted content quickly, improved consistency across the buyer’s journey, delivered measurable efficiency gains, and became a fast-growing, highly recommended sales enablement solution for MarketScale and its clients.

MarketScale

Ben Maitland

Founder