Case Study: Crown Bioscience achieves 93% recurring usage with Highspot

How Crown Bioscience Achieved 93% Recurring Usage

Crown Bioscience was looking for a way to strengthen sales enablement adoption and create a consistent experience for reps worldwide. By bringing Highspot in at the start of its enablement function, the company used the platform as a single source of truth for launches, trainings, and pre-launch preparation.

Highspot helped Crown Bioscience unify content, track completion, and monitor usage across teams and distributors. The results were strong: Crown Bioscience achieved 93% recurring usage of Highspot company-wide and increased rep engagement in enablement programs by 15%, while also easing transitions during organizational change.

Crown Bioscience

Erica Haas

Senior Director of Commercial Enablement