Highspot
171 Case Studies
A Highspot Case Study
Coursera was looking for a stronger enablement platform as it transitioned away from Lessonly and aimed to improve training, onboarding, and active learning across its field teams. The Coursera enablement team turned to Highspot to create a more unified, self-serve learning experience with structured guidance for reps.
Highspot’s natively built training platform helped Coursera connect content, Lessons, Courses, and Sales Plays into one end-to-end enablement program. By organizing training around Highspot’s “know, say, show, do” framework, Coursera created a more deliberate go-to-market motion and improved adoption, with 92% of reps using Sales Plays and 81% regularly using Highspot.
Dustin Day
Senior Global Manager of Sales Enablement