Case Study: Golf Management Australia triples member engagement with Higher Logic Online Community

Golf Management Australia Revitalised Member Engagement With Online Community

Golf Management Australia (GMA) needed a better way to engage members across Australia, since its old online forum sat unused and didn’t spark collaboration, especially for members outside capital cities. GMA turned to Higher Logic and its Online Community to create a more active, connected space for members to share advice, solve challenges, and stay relevant as an association.

With guidance from Higher Logic, GMA launched its online community, seeded early discussions, and engaged brand champions to build momentum. The result was a 3X increase in key engagement metrics in just 8 months, including website page views, discussion subscriptions, replies, and library entries. Higher Logic helped GMA turn member participation into an ongoing source of discussion, problem-solving, and stronger community connection.

Golf Management Australia

Paul Vardy

Chief Executive Officer