Case Study: The American Society of Interior Designers achieves year-round member engagement with Higher Logic Thrive

ASID Empowers Year-Round Engagement Through Higher Logic Thrive

The American Society of Interior Designers (ASID) wanted to move beyond one-time event engagement and create a year-round member community while reducing pressure on staff. To support that goal, ASID chose Higher Logic Thrive for its online community and engagement needs.

Higher Logic implemented Higher Logic Thrive to automate onboarding, route members into relevant groups, and support feedback and promotions without relying on heavy email campaigns. The result was a more self-sustaining community with steady growth in logins, discussions, replies, unique contributors, and average replies per thread, while also freeing up staff resources and shifting engagement toward member-led dialogue.

The American Society of Interior Designers

Kaitlin Festerman

Education Services Associate