Case Study: Leading Middle East Office Solutions Enterprise achieves boosted sales and expanded market reach with Hexaware's online sales portal

Leading Middle East Office Solutions Enterprise - Customer Case Study

Leading Middle East Office Solutions Enterprise, a regional leader in office supplies stocking over 6,000 branded products and serving B2B and government clients, faced constrained growth due to manual, field-intensive sales processes and limited sales bandwidth. They engaged Hexaware to design and build a user-friendly, secure online sales portal — a shopping-cart solution implemented using Microsoft .NET and SQL Server technologies — to automate sales operations and broaden market reach.

Hexaware delivered a web portal with account registration, online ordering, secure payment, product recommendations for cross-sell/up-sell, CRM workflow integration, and promotional tools, enabling the customer to offer all 6,000+ products online. The solution automated order capture and CRM transfer, eliminated extensive door-to-door selling, and freed the Sales team to focus on business development, driving increased business opportunities and simplified promotion and order processing for the Leading Middle East Office Solutions Enterprise.