Case Study: United States Cold Storage achieves higher customer satisfaction and increased revenue with HappyOrNot

How United States Cold Storage Uses Truck Driver Happiness to Compete and Differentiate

United States Cold Storage faced a need to make customer feedback visible and actionable in real time across its operations to validate service improvements and focus teams on the right priorities. To address this challenge, they partnered with HappyOrNot and deployed the Smiley Terminal solution to capture quick, continuous customer feedback at scale.

HappyOrNot’s Smiley Terminals delivered real-time CX data that United States Cold Storage used to guide operational changes, empower managers with instant reports and mobile access, and run quicker A/B tests on service adjustments. As a result, the company saw measurable improvements in customer satisfaction scores and an increase in sales tied to faster, more customer-aligned decisions, all enabled by HappyOrNot’s continuous feedback platform.

United States Cold Storage

Keith Mowery

Vice President of Logistics