Case Study: Areaware achieves rapid trade show order-taking and real-time sales insights with Handshake Corporation

How Handshake Can Change Your Trade Show Game

Areaware is a Brooklyn-based gift and homewares company that collaborates with designers to produce everyday objects sold to boutiques, museums and major retailers. At trade shows the company faced challenges quickly training temporary booth staff, tracking sales in real time, and speeding up order writing and fulfillment while relying on paper forms.

By replacing paper with Handshake, Areaware can train any booth staff to take orders in minutes, access the full catalog on mobile, and use real-time sales reporting to prioritize products, improve inventory planning, and inform product development. Orders are confirmed instantly and can be shipped before a show ends, increasing speed, accuracy and overall sales efficiency.

Areaware

Ryan Kelly

Director of Sales