Case Study: Roland Canada (Roland Corporation) achieves paperless, synchronized order entry and real-time sales visibility with Handshake Corporation

Handshake Strikes a Chord with Roland Corporation

Roland Canada, the Canadian arm of global musical-instrument and pro‑audio manufacturer Roland, supports dealers and retailers nationwide through regional sales consultants, product specialists and inside sales teams. With staff spread across time zones and multiple people often servicing the same accounts, Roland needed a paperless, synchronized order‑taking solution that let reps prepare pro‑forma orders ahead of customer appointments and stay coordinated in fast‑moving environments like major tradeshows.

Roland deployed Handshake’s mobile order‑entry software, giving reps an intuitive way to create pro‑forma orders, managers real‑time visibility into account activity, and teams a reliable way to manage shared customers. After a successful tradeshow roll‑out the platform proved rock‑solid and well‑adopted — it became integral to Roland’s sales process, improved customer experience and reporting, and is now being pursued for deeper ERP integration.

Roland

Paul McCabe

CEO