Case Study: Kiwi Digital cuts turnaround times by 3 days with GWI

Kiwi Digital - Customer Case Study

Kiwi Digital, an Italian digital creative communications agency, needed faster access to audience insight to support creative teams in meeting briefs. Their projects typically took 4-5 days to turn around, so they turned to GWI for data on who their audience is and what motivates them.

Using the GWI platform, Kiwi Digital built a 360-degree view of target consumers by combining demographics, attitudes, lifestyles, media habits, and behaviors. GWI helped the team cut research turnaround time from 5 days to 2 days, shaving 3 days off project delivery and enabling them to create a stronger, more memorable campaign.

Kiwi Digital

Arya Alfieri

Creative Strategist