Case Study: NoBroker achieves 20X ROI and faster property listings with Gupshup’s WhatsApp Business Solution

NoBroker enhanced its property listing experience, achieving 20X ROI and significant cost savings

NoBroker, India’s leading prop-tech platform, needed a better way to help property owners upload photos for listings. Its existing SMS and email outreach had very low engagement, and support teams were spending too much time manually guiding users through the process. To solve this, NoBroker turned to Gupshup’s WhatsApp Business API to create a more effective, self-service communication experience.

With Gupshup’s WhatsApp Business Solution, NoBroker enabled owners to receive notifications and assistance directly on WhatsApp, making photo submission faster and easier. The result was a dramatic reduction in listing time from 3 days to just 6 minutes, a 2.8X increase in properties sold or let out, and 20X annualized ROI, along with significant operational cost savings.

NoBroker