Case Study: TGM Research achieves a robust regional youth engagement dataset with Greenbook

TGM Research completes 3,000-student civic engagement study across 6 countries with Greenbook

The customer, TGM Research, a leading research institution, faced the challenge of understanding youth perspectives on sensitive civic topics across six diverse Southeast Asian countries. They engaged vendor Greenbook to conduct a consistent study that met strict demographic quotas while navigating culturally sensitive subject matter.

Greenbook's solution was a full-service quantitative study that surveyed 3,000 university students. The project was completed on time, met all sampling and quality requirements, and delivered a robust regional dataset. This provided TGM Research with valuable insights to support future academic research and policy discussions.

TGM Research