Case Study: Funky Buddha Brewery Expands Statewide with GreatVines

Funky Buddha Brewery - Customer Case Study

Funky Buddha Brewery, an Oakland Park, Florida craft brewer, needed a better way to support rapid expansion from three counties into off-premise outlets across the state. The brewery’s manual processes were not well suited to managing account activity, sales tracking, and customer history at a larger scale, so it turned to GreatVines for help with sales and account management tools.

GreatVines assessed Funky Buddha Brewery’s go-to-market strategy and implemented custom sales activity reports, distributor data import tools, and a tablet-based mobile application for account management and call tracking. With GreatVines, the brewery expanded statewide, stored customer data and history for more than 4,300 accounts, and logged over 5,000 account visits across three sales reps in one year.

Funky Buddha Brewery