Case Study: Utah House of Representatives achieves consistent, flexible constituent communications and 111% subscriber growth with Granicus govDelivery

How the Utah House of Representatives Brings Consistency, Flexibility to Communications Outreach

The Utah House of Representatives, which operates under one of the nation’s shortest legislative sessions and a small central communications team, faced inconsistent outreach across dozens of members due to a patchwork of tools. Reliable, efficient constituent communications were essential to get information to residents quickly and consistently during short legislative windows.

By adopting Granicus’ govDelivery as a single, flexible communications hub, the House centralized and customized its newsletters and outreach. The change standardized messaging, helped newer representatives connect with constituents, and drove major audience growth: 39 representatives now send newsletters through govDelivery, subscribers rose 111% in one year, impressions grew 315%, and total subscribers expanded to about 166,000 in 2023 (from 65 in 2021).

Utah House of Representatives

Paige Bridges

Communications Coordinator