Granicus
159 Case Studies
A Granicus Case Study
Oro Valley, Arizona needed a modern website that could better serve its growing community, improve search, and support more digital services. Its older site was difficult to manage with limited staff, and residents struggled to quickly find information. The city turned to Granicus and its OpenCities website product to create a more usable, collaborative online experience.
Granicus implemented OpenCities to give Oro Valley a flexible platform for multiple staff members to manage content, improve search results, and launch dedicated sub-sites for areas like police recruitment and economic development. The new site helped the city answer common questions online and reduce calls to city offices, while driving measurable gains including a 70% increase in homepage traffic, a 27% increase in parks and recreation pageviews, and a 34% increase in public works traffic.
Nick Going
Digital Content Specialist