Case Study: Coos Bay, Oregon boosts community engagement and efficiency with Granicus

Coos Bay boosts subscriber growth 89% in 7 months with Granicus

The city of Coos Bay, Oregon, needed to modernize its outdated digital services, specifically its website, email marketing, and meeting management platforms, to better serve and engage residents. The city selected Granicus as its partner, adopting its Government Experience Cloud platform, which combined solutions like govAccess, govDelivery, and Meeting & Agenda Management.

Working collaboratively with Granicus, Coos Bay implemented an iterative, community-focused solution. This partnership led to the launch of a new communications platform within eight months. The measurable results for Coos Bay included an 89% growth in email subscribers and a 65% engagement rate, significantly exceeding industry benchmarks, while also improving operational efficiency for city staff.