Case Study: Sage improves customer support and satisfaction with GoTo Webinar

Sage achieves NPS above 80 with GoTo Webinar

Sage, a market-leading provider of integrated accounting and payroll systems, faced a surge in customer support demand. Their challenge was to resolve customer queries quickly while maintaining outstanding service standards and improving the productivity of their customer service teams. To meet this need, they turned to GoTo Webinar from the vendor GoTo.

The solution implemented by GoTo enabled Sage to launch an industry-first live Q&A platform called Q&A Live. This allowed them to deliver five all-day webinars daily. The results for Sage were an immediate boost in customer satisfaction scores and net promoter scores (NPS) in excess of 80. The GoTo solution also improved the ease of delivery for technicians and enhanced privacy for attendees.

Sage