GoTo
151 Case Studies
A GoTo Case Study
Mendocino Forest, a manufacturer and distributor of redwood and Douglas‑fir lumber serving retailers like The Home Depot, was struggling with fragmented, aging on‑prem phone systems (Cisco, AT&T, ShoreTel), time‑consuming spreadsheet directories, and high maintenance overhead across multiple locations. Seeking a hosted, easy‑to‑manage solution, Mendocino Forest selected GoTo and its GoTo Connect platform to replace the disparate systems.
GoTo implemented GoTo Connect company‑wide, enabling user portability, centralized directories, customizable call paths, eFax and integrated analytics, plus adoption of GoTo Meeting and Webinar for communications. The switch reduced complexity and training, eliminated PRIs and service contracts, saved about $150,000 in year one, cut the IT team required to manage phones by 66%, and delivered reliable support and measurable call data for sales — all supplied by GoTo.
Jon Le Roi
Director of IT