GoTo
234 Case Studies
A GoTo Case Study
Giract, a leading transnational food ingredient consultancy based in Geneva, faced the challenge of growing its customer base. Its previous strategy of reaching out to potential clients via phone calls was time-consuming and unsuccessful. The company turned to GoTo, specifically using GoTo Webinar, to better connect with its hard-to-reach target audience.
By implementing GoTo Webinar, GoTo provided a solution that enabled Giract to host large webinars and panel discussions. This dramatically enhanced the company's ability to network and increased its global visibility. As a result, GoTo's services played a big role in making Giract's outreach more effective.