GoTo
151 Case Studies
A GoTo Case Study
COLTENE, a global manufacturer of dental consumables and small equipment, faced rapid international growth that left sales and technical training undocumented and hard to scale. With roughly 1,400 employees and teams spread across multiple countries and languages, COLTENE needed a reliable, easy-to-use webinar and transcription/translation solution — and chose GoTo’s GoToWebinar to deliver consistent, documented training worldwide.
Using GoToWebinar, COLTENE rolled out multilingual, professionally produced webinars with intuitive media integration, strong support and useful reporting. The result was high engagement — over 80% participation with an average of 200 live attendees — flawless delivery in markets such as Japan, Malaysia and the Philippines, and measurable expansion into new, lucrative markets thanks to GoTo’s platform.
Dirk Sommerfeld
Education Manager