Case Study: Nude Project resolves 74% of tickets in one touch with Gorgias AI Agent

Nude Project resolves 74% of tickets in one touch with Gorgias

Nude Project, a Spanish streetwear brand, faced a challenge with its customer experience team being overwhelmed by a high volume of support tickets. Using Zendesk, the team had a daily backlog of 2,000 unanswered tickets, which delayed responses and threatened the brand's reputation. They turned to the vendor Gorgias and its AI Agent product to find a solution.

By implementing Gorgias's AI Agent, Nude Project automated responses to repetitive questions, which drastically improved efficiency. The results included an automation rate of 39%, a first response time of 32 seconds, and a 60% reduction in labor costs. Gorgias enabled the resolution of 74% of tickets in one touch, allowing the team to handle a 20% increase in tickets during Black Friday without adding additional staff.

Nude Project