Case Study: Comme Avant improves support efficiency and response times with Gorgias

How Comme Avant Uses Tags to Improve Team Efficiency and Maintains An NPS of 4.6/5

Comme Avant, a French family brand of natural organic cosmetics, household, and clothing products, needed a better way to manage rapid support growth. Before Gorgias, the team used Agora Pulse for social media comments and Zendesk for tickets, but Zendesk was difficult to use and couldn’t track social DMs, making customer support time-consuming for their small team.

With Gorgias for helpdesk and social support, Comme Avant centralized tickets from email, website forms, Facebook, and Instagram into one inbox and used tags and filters to route B2C and B2B requests to the right agents. Gorgias helped Comme Avant improve efficiency, cut response time to 18 hours, reduce resolution time to under 24 hours, and support 7,500 tickets per month with just two to three people, while maintaining an NPS of 4.6/5.

Comme Avant

Sophie Lauret

Co-founder