Case Study: Cornbread Hemp achieves a 13.57% phone conversion rate with Gorgias Voice

Cornbread Hemp boosts phone conversions 2.9% with Gorgias Voice

Cornbread Hemp, a Kentucky-based CBD brand, faced challenges providing personalized phone support using Google Voice, which lacked call tracking, integrations, and automatic documentation. This was a significant hurdle for their enterprise team, which handles over 1,000 calls weekly from customers seeking product guidance in a regulated industry. They needed a CBD-friendly solution to build trust and improve service.

By implementing Gorgias Voice, Cornbread Hemp centralized customer data from Shopify and AfterShip, allowing agents to provide tailored recommendations and resolve issues faster. The solution from Gorgias led to a 13.57% conversion rate on phone calls, which was 2.9% higher than all other channels. They also achieved a remarkable 1 hour 45 minute average resolution time, placing them among the top-performing Gorgias merchants.

Cornbread Hemp