Case Study: Handshake achieves faster, smarter, more aligned forecasting with Gong

Reality-based forecasts Faster, smarter, more aligned

Handshake, the largest career network for early talent, was struggling with inconsistent sales processes and time-consuming forecasting work. Sr. Director of Sales Parth Thaker and his team needed better visibility into deals, stronger pipeline hygiene, and a more predictable way to manage forecasting across a large pipeline.

Using Gong Forecast and Deal Insights, Handshake created a single, transparent view of opportunities and could review deals much faster. The result was a more aligned sales process, earlier identification of deal risks, and 66% less time spent on forecasting activities each week. With Gong, Handshake shifted Friday forecast sessions from manual review to strategic coaching and planning.

Handshake

Parth Thaker

Senior Director of Sales