Case Study: monday.com achieves cross-functional revenue alignment and stronger pipeline performance with Gong

How monday.com used Gong to align revenue teams around customers

monday.com, the Work OS provider, needed to align its sales reps and go-to-market teams on new brand messaging while improving pipeline reviews, one-on-ones, and customer partnerships. To do this they turned to Gong’s revenue intelligence platform to track adoption, assess whether the messaging landed in market, and guide cross-functional coaching across Sales Enablement, Sales, and Customer Success.

Gong delivered call recordings, trackers, Deal Drivers, scorecards and dashboards that measured keyword usage, surfaced coaching opportunities, and enabled peer-to-peer and manager-led coaching. The Gong-driven approach brought transparency and alignment across 100+ reps, supported 100+ Executive Business Reviews in Q3 2021, made pipeline reviews and one-on-ones more effective, and accelerated adoption of the new GTM messaging and cross-team collaboration.

monday.com

Dave Seugling

Director of Global Sales Enablemen