Case Study: ComplyAdvantage decreases ramp time by 50% with Gong

ComplyAdvantage uses Gong to decrease ramp time by 50%

ComplyAdvantage, a RegTech company focused on anti-money laundering technology, needed to streamline its RevOps processes and get more value from its sales stack. When Jonathan “Jonny” Fianu joined as Head of Revenue Operations, Gong was initially seen as just a call recording tool, but the team wanted better alignment, coaching, and data visibility across sales, customer success, and product.

Using Gong’s revenue intelligence and deal intelligence platform, ComplyAdvantage expanded adoption across teams, rolled out coaching workflows, and used trackers and filters to support initiatives like MEDDICC. With Gong, the company cut new rep ramp time by 50%, increased company-wide adoption by 20%, and boosted qualification-specific wording from 2% to 17%.

ComplyAdvantage

Jonathan Fianu

Global Head of Revenue Operations