Case Study: Cloudinary achieves 15% faster new-rep ramp-up with Gong

Cloudinary Speeds up New Rep Ramp-Up with Gong

Cloudinary, a fast-growing cloud-based image and video management provider with a 13-person sales team across four international locations, struggled to get visibility into sales conversations because reps used multiple conferencing tools (GoToMeeting, join.me, Skype) and rarely recorded calls. To solve this, Cloudinary deployed Gong to automatically capture, transcribe and surface sales calls so managers could review interactions and coach reps at scale.

Gong’s plug-and-play solution gave Cloudinary automated call recording, real-time listen-in and searchable call segments that managers use for targeted coaching and to validate opportunity conversations. As a result, Cloudinary shortened new-rep ramp-up by 15%, gained clearer insight into opportunity conversion rates, and improved coaching efficiency — with rapid implementation and responsive support from Gong.

Cloudinary

Brittany Caulfield

Vice President of Sales