GBG
74 Case Studies
A GBG Case Study
Creditsafe, a global leader in business intelligence serving over 500,000 clients with data on 430 million businesses, needed to add robust identity verification and KYC/AML capabilities to meet regulatory requirements and improve customer onboarding. After a 2015 tender, Creditsafe selected GBG for its identity intelligence and verification services to replace an underperforming partner and broaden its compliance offering.
GBG implemented its identity intelligence and Investigate solution—integrated directly into Creditsafe’s Connect API—alongside ongoing product launches, training and client-facing support. The partnership boosted match rates for high-volume users, improved customer retention and compliance, and delivered measurable growth: by 2025 over 4,000 Creditsafe customers were active GBG users and the number of customers using GBG’s Investigate solution quadrupled in the last year.
Chris Hutchings
Head of Risk