Case Study: Meltwater achieves 20,000-member customer community growth ahead of schedule with Gainsight

Meltwater’s Customer Community Hits 20,000 Members—Three Months Ahead of Schedule

Meltwater needed a scalable way to support 27,000 customers worldwide while improving self-service, engagement, and product adoption. Using Gainsight Customer Communities, the company aimed to create a support-focused space that could grow into a true community of practice, but it needed to launch quickly with a small team and within budget.

Gainsight helped Meltwater launch a flexible, professional community in just three months, with minimal developer support. Meltwater integrated the community with its Help Center, Academy, Slack, and product workflows, added FAQs and fresh content, and later expanded into education and product feedback features. The impact was significant: Meltwater reached 20,000 community members three months ahead of schedule, with stronger product adoption and higher engagement, while Gainsight’s language-specific landing pages improved the experience for its global audience.

Meltwater

Kelly Bebenek

Senior Director of Education & Community