Case Study: Seismic drives customer satisfaction and fuels growth with Gainsight PX

Leading Sales Enablement Platform Seismic Engages Gainsight PX to Drive Customer Satisfaction and Fuel Growth

Seismic, a fast-growing sales enablement platform serving enterprise customers, faced the challenge of measuring and aligning cross-functional goals for frequent product feature launches—most recently for a new feature called Freestyle. With Product, Marketing, and Customer Success each focused on different success criteria, Seismic needed a shared way to define, track, and act on customer satisfaction and product adoption during pre-launch pilots.

Seismic used Gainsight PX to set critical questions, instrument important workflows, and gather NPS, CSAT and CES survey data alongside behavioral analytics. PX revealed that 88% of Freestyle users enter from Workspace, activation among early adopters was 80%, CSAT averaged 3.9/5, and 22% of users accounted for 73% of usage—insights that helped prioritize fixes (a bug affected only 3% of users), smooth the Workspace-to-Freestyle transition, identify power users and case-study candidates, and align teams for a stronger launch.

Seismic

Doug Winter

Chief Executive Officer and Co-founder