Case Study: Seso achieves faster, more connected customer service with Front

Seso onboarded 50–60 teammates in weeks with Front

Seso, a company that helps farms manage seasonal labor, faced a challenge scaling its personal customer service. They used a patchwork of disconnected tools like Gmail and Slack, which created chaos, poor visibility, and disjointed handoffs between internal teams. They needed to maintain the "write your person" experience their growers valued while gaining a shared view for their teams.

The vendor Front provided a centralized workspace that integrated email, phone calls, and texts. This solution gave every post-sale team shared visibility, clear ownership of requests, and kept all communication context in one place. As a result, Seso achieved faster response times, fewer dropped balls, and calmer, more focused teams. The implementation laid a data foundation for future SLAs and performance tracking.

Seso