Case Study: DRIVE (Perth driving school) improves lead tracking and saves time with Freshworks Freshsales

Why Freshsales Was the Right Choice for Drive

DRIVE — Perth’s Driving School, run by owner Steve Kolb, struggled with disorganized data and missed or untracked communications while managing leads in Excel. Looking for a small-business CRM, Steve selected Freshworks’ Freshsales based on online reviews to replace spreadsheets and better manage leads and follow-ups.

Freshworks implemented Freshsales features such as lead management, custom fields to track lead sources, automatic email logging, and configurable sales activities (Tasks, Appointments, Calls). The solution gave DRIVE clear visibility of every lead and communication, reduced time spent on manual data entry, stopped leads from being lost, and delivered a marked improvement in productivity and timely follow-up.

DRIVE

Steve Kolb

Owner