Case Study: CovalentCareers achieves 100% revenue growth with Freshworks' Freshsales CRM

How Covalentcareers Increased Revenue by 100%

CovalentCareers, a California startup and the eye-care industry’s first online job-matching platform, needed a small-business CRM that would integrate with their website events via Segment and give the team clear visibility into sign-ups, calls, and emails. After finding SalesforceIQ lacked easy API integration and was over-customized, CovalentCareers selected Freshworks’ Freshsales to meet their needs for a simple, affordable CRM with seamless integrations.

Freshworks implemented Freshsales with Segment and Zapier/SumoMe connections, plus features like lead scoring, built-in Phone and email templates to centralize activity and automate follow-up. The result: a 20% reduction in sales cycle length, a 100% increase in revenue, and a 25% rise in call volume, along with measurable improvements in team productivity and faster lead conversion.

CovalentCareers

Daniel Goodrich

Head of Candidate Success Founding Team