Case Study: Byond Travel achieves 10X improvement in customer experience with Freshsales by Freshworks

Byond Travel improves customer experience by 10X with Freshsales

Byond Travel, a niche tour operator founded in 2015 that creates bespoke group itineraries, needed a CRM to capture inbound leads, improve team collaboration, and manage customer interactions more effectively. After an unsatisfactory experience with Agile CRM—poor support and limited email, storage and reporting—Byond Travel turned to Freshworks and adopted its Freshsales CRM to better handle booking forms, lead qualification, and sales workflows.

Using Freshsales by Freshworks, Byond Travel deployed Smartforms, multiple sales pipelines, email integration, notes/tasks, workflow automations and a Reports Dashboard (plus MailChimp integration) to streamline lead capture and follow-up. The Freshworks solution delivered measurable results: 10X improvement in customer experience, 20/20 sales visibility, and 20X faster reporting/analysis, enabling faster conversions and more data-driven decision making.

Byond Travel

Aashray Patel

Partnerships and Marketing