Case Study: Vantage Circle achieves 30% increase in customer reach-outs with Freshsales Classic

How Vantage Circle Increased Customer Reach-Out by 30% with Freshsales

Vantage Circle is a cloud-based employee engagement and benefits platform serving large enterprises in India. Facing difficulty tracking customer engagements and managing leads across spreadsheets and multiple tools, the company adopted Freshsales Classic (building on its use of Freshchat) to centralize customer data and improve acquisition and retention efforts.

Using Freshsales Classic, Vantage Circle implemented lead management and scoring, a deals pipeline, bulk emailing and reporting to streamline outreach and track revenue. Freshsales helped eliminate duplicate leads, increase customer reach-out by 30% and boost productivity by 20%, while giving clear visibility into sales activities and team performance.

Vantage Circle

Anjan Pathak

Co-Founder and Chief Technology Officer