Case Study: Advertas saves 58% on CRM costs with Freshsales

How Advertas saved 58% of its CRM cost by migrating from Salesforce to Freshsales

Advertas, a marketing and sales support agency, was challenged by the high cost and complexity of their client's existing Salesforce CRM and the shutdown of their Parature customer support solution. They needed an affordable, intuitive, and scalable alternative that could handle marketing automation and sales efforts without a steep learning curve.

By migrating their client to Freshsales, Advertas implemented an easy-to-use platform that streamlined marketing and sales processes. The solution included bulk email capabilities and automated sales campaigns, which led to a 58% reduction in CRM costs. The team at Advertas reported that the intuitive nature of Freshsales allowed for rapid onboarding and immediate productivity.

Advertas

Laura Cuttill

Practice Lead