Case Study: Paul Davis Restoration achieves improved brand compliance, streamlined marketing, and cost savings with FranConnect

Paul Davis and FranConnect Improve Brand Compliance and Effectiveness Across the Franchise System

Paul Davis, a leading emergency service and property reconstruction provider with over 350 franchisees across North America, needed a single marketing technology to boost efficiencies, gain actionable business insights, and ensure brand compliance across its franchise network. To replace disconnected solutions and centralize marketing execution and reporting, Paul Davis implemented FranConnect’s marketing platform (FranConnect Marketing applications).

FranConnect delivered a unified platform that automated reporting, centralized marketing processes, and provided real-time analytics to execute, analyze, and track campaigns consistently across the brand. The FranConnect solution reduced marketing costs for individual franchisees, improved brand compliance, and produced faster, actionable insights that support unit growth and more efficient marketing operations.

Paul Davis Restoration

A.L. Whitaker

Director of Marketing