Case Study: Sidecar achieves 165% ROI with Foursquare Ads

Sidecar - Customer Case Study

Sidecar, a Park Slope, Brooklyn restaurant founded in 2007 and known for its comfortable atmosphere and classic menu, faced rising local competition and had to stretch a limited marketing budget. To stand out, Sidecar turned to Foursquare and specifically used Foursquare Ads to drive more nearby diners through its doors.

Foursquare ran targeted Ads campaigns that delivered measurable, cost-effective results: just $2.02 paid per customer action, 126 visits (and counting), an average spend of $25 per visit, and a 165% ROI. Beyond the numbers, Sidecar reports that Foursquare Ads helped bring repeat customers and smooth out slow nights, producing sustained growth over time.

Sidecar

John DeCoursy

Sidecar