Case Study: Reddit achieves measurable QSR store visits with Foursquare

Reddit proves QSR impact with Foursquare, delivering 12.82% visit lift and $0.05 store visits

The customer Reddit faced the challenge of helping QSR brands drive new customers to physical stores as cost-efficiently as possible in a competitive market. They partnered with the vendor Foursquare for measurement.

Foursquare provided accurate campaign measurement, allowing Reddit to prove its impact. The results showed a 12.82% visit lift, with a cost per store visit of $0.05 and a cost per incremental visit of $0.65, both outperforming national benchmarks and demonstrating strong efficiency and ROI for QSR brands.

Reddit