Case Study: Raging Burrito & Taco achieves 10% sales growth and 608% ROI with Foursquare

Raging Burrito & Taco - Customer Case Study

Raging Burrito & Taco, a Decatur, GA restaurant known for an eclectic, travel‑inspired Mexican menu and roomy indoor/outdoor seating, faced the challenge of staying top-of-mind in the competitive Atlanta dining scene—especially with hard-to-pin-down young adult customers. To reach that mobile, spontaneous audience they turned to Foursquare, running Foursquare Ads to increase visibility when people search on their smartphones.

Foursquare’s ad solution delivered over 20,000 impressions and sparked measurable customer activity, helping Raging Burrito & Taco grow sales by 10% during a tough year. The campaign produced a $3.53 cost per customer visit, an average spend of $25.00 per visit and a 608% return on investment, showing Foursquare drove both foot traffic and strong economic return.

Raging Burrito & Taco

Scott Herman

Raging Burrito & Taco