Case Study: Caffe Centro achieves 140% ROI and boosts local customers with Foursquare Ads

Caffe Centro - Customer Case Study

Caffe Centro, a neighborhood cafe in San Francisco, faced the challenge of maintaining momentum and turning foot traffic into repeat customers. The owner turned to Foursquare and deployed Foursquare Ads to try an easy, local online advertising tactic that would be simple to set up and affordable to test.

Foursquare targeted nearby users and leveraged a loyal user base to drive visits, delivering measurable value: Caffe Centro paid $4.16 per customer visit against an average spend of $10.00, yielding an estimated 140% return on investment. The owner reported being “delighted” with the results from Foursquare Ads and the program’s ability to attract new, repeat customers.

Caffe Centro

Tom Buswell

Caffe Centro