Case Study: Hello Molly achieves a 99.7% approval rate with Forter

A Forter Case Study

Hello Molly reaches a 99.7% approval rate with Forter

Hello Molly, an Australian online women's fashion retailer, faced challenges with its legacy fraud prevention system. The solution relied on manual reviews, which led to increased operational costs, inaccurate decisioning, and delays in order fulfillment. To address this, they turned to the vendor Forter for a better solution.

Forter implemented its fully automated fraud prevention solution, which provides real-time approve/decline decisions in under one second. This eliminated lengthy review queues and manual work for Hello Molly's team. As a result, Hello Molly achieved a 99.7% approval rate with 100% instant decisioning on all online transactions, significantly increasing approvals and operational efficiency.


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