Forter
37 Case Studies
A Forter Case Study
TGI Fridays, the iconic American bar and grill with 350 U.S. locations, was struggling with a high chargeback rate (3–5%) on online orders and in-restaurant mobile check payments and needed a fraud prevention solution that maintained a friction-free customer experience. They turned to Forter’s e-commerce fraud prevention and instantaneous transaction decisioning to address the issue.
Forter deployed a fully automated, real-time approve/decline decisioning model integrated with TGI Fridays’ product and technology teams, providing 100% instant decisioning for mobile and online transactions. The result: chargebacks fell to 0.28% (about a 90% improvement), overall approval rose to 97.2% (a 6% increase), and Forter helped recover lost revenue while delivering deeper insight into the mobile ordering ecosystem.
James Washington
Director of Product Management - Digital