Case Study: Kantar Media cuts dashboard build time with Forsta

Helping Kantar Media cut through the noise

Kantar Media wanted to help clients move beyond dense tables and hard-to-read databases by delivering insights that were easier to interpret. Their existing dashboards were time-consuming to build and errors were slipping through, so they turned to Forsta for help with deck creation, infographic dashboards, and PowerPoint batch reporting.

Forsta enabled Kantar Media to work directly with respondent-level data, matching the way their surveys are analyzed and scaled. As a result, Kantar Media was able to build dashboards in hours instead of weeks, improve client engagement with the dashboards, and expand into new markets such as insurance firms and small ad agencies.

Kantar Media

Jayne Krahn

VP Product Research Operations