Case Study: Leading Broker-Dealer Business achieves scalable, branded digital financial planning and improved client engagement with Fiserv

Leading Broker-Dealer Business - Customer Case Study

Leading Broker-Dealer Business, a regional broker-dealer with over $70B in AUM and the broker-dealer arm of a diversified Fortune 500, needed a scalable, brand-consistent digital financial planning capability to serve a diverse client base without building a planning engine from scratch. The firm sought control over the user experience and technology stack while supporting everything from simple goals-based plans to sophisticated advisor-led advice, and engaged Fiserv to help deliver that capability.

Fiserv implemented a financial planning solution via an API framework that the client brought in-house, enabling a tailored front-end experience, unified goals-based and comprehensive planning, proposal generation, and advisor workflows (including custom Monte Carlo simulations). The deployment improved adoption and advisor efficiency, produced about 3 million plans, drove a rise in Net Promoter Scores, and sustained nearly a decade of digital financial planning delivery — all enabled by Fiserv.