Case Study: Pharmica builds patient trust and earns Platinum Trusted Service Award with Feefo

Pharmica earns Platinum Trusted Service Award with Feefo and grows review volume past the next four Platinum winners combined

Pharmica, a leading UK online pharmacy, faced the challenge of building patient trust in an online healthcare environment where false information is prevalent and the personal nature of treatment creates a high perceived risk for customers. To provide genuine, verified feedback, they partnered with the review platform Feefo.

By implementing Feefo's invite-only verified review service, Pharmica gained a powerful tool to showcase authentic patient experiences. The solution helped them earn the Platinum Trusted Service Award, significantly improve website traffic, and collect more reviews than the next four Platinum winners combined. Feefo also provided valuable negative feedback that Pharmica used to improve its loyalty program, making it more accessible for patients.

Pharmica