Case Study: Ebuyer boosts trust, conversion and average order value with Feefo reviews

Ebuyer boosts conversion with Feefo after syndicating 60,000 reviews in 72 hours

Ebuyer, a major UK online technology retailer, faced challenges with its in-house customer review system. Their 40,000 unverified reviews lacked credibility and provided unstructured data that was difficult for shoppers to use and for Ebuyer to analyze. Furthermore, the system was not scalable to support the company's growth. To address this, Ebuyer partnered with the reviews platform Feefo.

Feefo replaced the in-house system with its verified reviews, quickly generating over 60,000 new reviews. This solution provided granular feedback and allowed Ebuyer's team to respond directly to customers. The results were significant, including increased conversion rates and average order value. Within eight months, Feefo served over 206,000 reviews, with 97% of respondents stating they would buy again. The volume of reviews also improved Ebuyer's SEO ranking, attracting more shoppers from search engines.

Ebuyer