Case Study: Discount Coffee builds trust and boosts sales with Feefo

Discount Coffee boosts conversions by 15% with Feefo

Discount Coffee, a family-run online retailer of premium coffee, faced the challenge of establishing credibility in a crowded market. Their name incorrectly suggested low quality, and they needed a way to demonstrate product quality and service reliability to new B2C customers. They partnered with Feefo's review management platform to integrate trust signals into their customer journey.

By implementing Feefo's customizable widgets across their website and marketing materials, Discount Coffee made reviews a core part of their strategy. The Feefo platform helped them achieve a 15% increase in conversion rates, a 12% rise in average order value, a 20% increase in repeat purchases, and a 10% uplift in organic search traffic, successfully building trust and driving sales.

Discount Coffee