Case Study: AAA Travel halves review response times with Feefo

AAA Travel halves review response time with Feefo

AAA Travel, a provider of travel advisory services, faced a challenge in gathering and responding to member feedback due to the absence of a centralized system. This lack of clarity on member experiences made it difficult to identify areas for improvement. The company turned to Feefo for its verified review management platform to gain control over the feedback process.

By implementing Feefo's platform and its enhanced features like Feedback Request Manager and Customer Sentiment Insight, AAA Travel established a centralized hub for reviews. The solution from Feefo enabled the team to achieve a 100% response rate to all reviews and halve their response time. This led to quicker issue resolution and provided valuable, shared insights for their travel partners.

AAA Travel