Case Study: Xanadu achieves 400X ad ROI and 50% booking conversion with Facebook

Xanadu - Customer Case Study

Xanadu is a modern Israeli wedding and event venue known for its stylish space and hospitality. Facing difficulty engaging the 25–35 student market through traditional channels, Xanadu set out to generate interest and bookings from this new audience using Facebook.

Over a three-week campaign the venue ran carousel and lead ads, using Custom and Lookalike Audiences to target students and capture contact details for follow-up. The sales team converted leads into meetings, yielding 55 bookings from 105 enquiries (50% conversion), €42 per conversion and a 400X return on ad investment in one month.

Xanadu

Ori Potashnik

Owner